Imagine waking up on a Tuesday and all the world's banner ads are gone. Laura and Alexa go there with Bloomberg Media CRO, Keith Grossman, while digging in on their 24/7 news deal with Twitter, programmatic not meaning cheap and what brands are willing to pay to reach business-decision-makers. Laura and Alexa also debate renting vs. owning audience and why not every deal between brands and publishers needs media attached to it. Plus Keith's favorite marketoonist and his take on #KillBuyDIY. This is episode 12 - go binge on the dirty dozen!
Following the first fatality in a crash involving the Tesla Model S, the government continues to investigate the the car's autopilot feature. How much damage could this mean for Tesla's reputation and valuation? The Wall Street Journal's Mike Spector has more.